Pricing
Pricing that scales with your engagement.
Start free. Activate when you are ready. Tier pricing reflects the depth of the engagement, not the size of the customer.
Tiers
Four tiers, each calibrated to a different ambition for the discipline.
Tier
What unlocks
Standard
Explore
What unlocksCapability Map for one strategic goal. All analysis tools. Unlimited evidence uploads.
StandardFree forever
Starter
What unlocks+ Capability Benchmark + Capability Roadmap. 8 people, 1 Expert Digital Twin.
Standard$9,600/yr ($800/mo)
Growth
What unlocks+ Capability Development across humans and the AI agents, automation, and machines they work with. Up to 3 goals, 50 people, 3 Expert Digital Twins.
Standard$36,000/yr ($3,000/mo)
Scale
What unlocks+ Capability System across silos + Capability Intelligence at full depth. All entity types. Organization-wide.
StandardStarting at $80,000/yr — custom-priced beyond
Per-entity activation
Every entity in your ecosystem — measured, the same way.
Entity type
Standard
Humans
Standard$360 / person / yr
AI agents and agentic systems
Standard$300 / agent / yr
Robots and autonomous systems
Standard$120 / unit / yr
Programmatic machines
Standard$60 / unit / yr
Software tools and data conduits
StandardIncluded in Scale
Add-ons and premium services
Engineered services on top of the platform.
Service
Standard
ServiceCapability Intelligence engagement — premium add-on at Starter / Growth; included at Scale
StandardCustom — scoped to your goal
ServiceAdditional strategic goal (Growth tier)
Standard$4,800 / goal / yr
ServiceAdditional Expert Digital Twin
Standard$5,000 one-time
ServicePre-hire Capability Verification
StandardCustom — scoped to role and volume
ServiceAir-gap and sovereign deployment (Scale)
StandardNegotiated
Begin
State your goal. The Capability Map is free.
Decide on Starter, Growth, or Scale from there with evidence in hand.